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LEGO House, the Home of the Brick, is thrilled to announce the launch of LEGO Masters Academy – an all-new, hands-on experience designed to inspire LEGO fans to take their building skills to the next level through guided sessions. Set to open on 17 September 2025, this exciting addition is the biggest expansion to LEGO House since it first welcomed guests in 2017.

As Formula 1 begins its 75th anniversary season the LEGO Group and Formula 1 are lifting the lid on all their planned partnership experiences for 2025.

Following global research that found 9 in 10 adults think having time to unwind is crucial to staying happy, the LEGO Group has joined forces with COLORSxSTUDIO and Jacob Collier to encourage adults across the world to pause, relax and find their happy place.

The LEGO Group and visionary artist and designer Pharrell Williams have embarked on a shared mission to ignite children’s creativity and curiosity through a new LEGO® Build the Change challenge. The challenge has been launched in partnership with Pharrell’s non-profit YELLOW, which works to even the odds for children through education.

The LEGO Group is continuing to bring the worlds of digital gaming and physical play seamlessly together, following a recent study that found 7 in 10 (71%) parents said their child likes to carry over adventures, stories and play from digital play into physical play.

15 LEGO fans hailing from nine countries, sees their dream comes true as they are invited to exhibit their personal LEGO builds in LEGO House, Denmark. Visitors from around the world will be able to admire their work and gain inspiration for new building techniques.

The LEGO Group has recently launched LEGO® Play, a new kid-safe, creative app for all brick lovers, builders, and creators!

During today’s Summer Game Fest showcase, the LEGO Group announced the brand-new action adventure game, LEGO® Horizon Adventures™, to be launched during the 2024 Holiday season on PC, PlayStation, and Nintendo Switch.

The number of children learning about sustainability through the LEGO Group’s free Build the Change social impact program has more than doubled since 2022, according to recent figures*.
The program, which is supported by the LEGO Foundation and empowers children to build a more sustainable future through play, impacted over 2 million children last year ― up from 900,000 in 2022 ― and is on track to reach even more kids in 2024.